Assets & Guidelines

Everything you need to represent Trustify consistently - logos in every format, our full colour system, typography, and clear usage guidelines.

01 - Logo

Logo Downloads

Always use the original provided files. Do not recreate, alter, or recolor the logo. Each variant can be downloaded directly or referenced via our CDN. Use the CDN URL to always serve the latest version without hosting the file yourself.

Full Logo - Color

Default. Use on white or light backgrounds.

CDN

Full Logo - White

Use on dark or colored backgrounds.

CDN

Full Logo - Mixed

White wordmark, blue T-chevron. For dark backgrounds with blue accents.

CDN

Icon - Color

T-mark only. Use when horizontal space is limited.

CDN

Icon - White

T-mark only on dark or colored backgrounds.

CDN

Icon - Mixed

White T-mark body, blue chevron. For dark or coloured backgrounds.

CDN

Minimum digital size: 120 px wide. Always maintain clear space equal to the height of the T-mark on all sides.

02 - Colors

Brand Colors

Use these exact values across all digital and print materials. Click any HEX value to copy it to your clipboard.

Trustify Blue

Primary

HEX
RGBrgb(0, 119, 204)
OKLCHoklch(0.5601 0.1577 249.8)
Tailwindtfymain

Trustify Accent

Accent / CTA

HEX
RGBrgb(0, 136, 255)
OKLCHoklch(0.6321 0.2018 254.09)
Tailwindtfysaccent

Trustify Navy

Secondary

HEX
RGBrgb(44, 60, 79)
OKLCHoklch(0.3507 0.0394 253.14)
Tailwindtfysecond

Trustify Dark

Dark / Background

HEX
RGBrgb(31, 42, 56)
OKLCHoklch(0.2813 0.0302 254.72)
Tailwindtfydark

White-Gray

Background / Contrast

HEX
RGBrgb(249, 250, 251)
OKLCHoklch(0.9846 0.0017 247.84)
Tailwindgray-50

03 - Typography

Typefaces

Both typefaces are available for free via Google Fonts.

Display · Headlines

Lexend

Build trust. Grow your business.

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !?.,@#&

Light 300Regular 400Semibold 600Bold 700

Body · UI Text

Inter

Clarity in every word.

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !?.,@#&

Regular 400Medium 500Semibold 600Bold 700

04 - Trademark & Legal

Trademark Policy

Trustify is a registered trademark of NAVEST GmbH, Switzerland. All brand assets - including the logo, name, colour system, and visual identity - are protected by copyright or trademark law. Use of these assets is subject to the terms below.

Any use of the Trustify name, logo, or other brand assets that is not expressly permitted below requires prior written authorisation from NAVEST GmbH. Unauthorised use may constitute trademark infringement and may be subject to legal action under Swiss and applicable international law.

Permitted Use & Do's

  • Use the Trustify name and logo solely to refer to Trustify products and services.
  • Use the color logo on white or very light backgrounds; use the white logo on dark or colored backgrounds.
  • Maintain clear space equal to the height of the T-mark on all sides of the logo.
  • Scale the logo proportionally and always use the original supplied files.
  • Contact us before any press, media, or third-party publication using our brand assets.

Prohibited Use & Don'ts

  • Do not use the Trustify name or logo in a way that implies affiliation, sponsorship, or endorsement without prior written permission.
  • Do not recolor, recreate, modify, or combine the logo with other marks or elements.
  • Do not use Trustify trademarks in your own company name, product name, domain, or social media handle.
  • Do not display the logo in any way that could be misleading, defamatory, or damaging to Trustify's reputation.
  • Do not use outdated logo versions - always download the latest files from this page.

© 2026 NAVEST GmbH. Trustify is a registered trademark. All rights reserved. The Trustify logo, wordmark, and associated visual identity are proprietary assets and may not be reproduced, distributed, or used without explicit written permission. Violations will be pursued under applicable Swiss and international trademark law.

Questions about our brand?

Press, media or partner inquiries - reach out and we'll be happy to help.